How can you make your dollars count this holiday season? Shop local. Detroit’s small business owners have been enduring COVID-19 while having to pivot their business models and reinvent what it means to be an entrepreneur during a pandemic. Real talk: your favorite local restaurant or retailer won’t survive without our help.
To help Detroit’s small businesses get the recognition and love they deserve, the Detour Detroit team launched our Keep Detroit Local program this year, which donated dozens of free newsletter ads to entrepreneurs in need. We’re back this holiday season with our first Keep Detroit Local Virtual Holiday Market. Our promotional partners are some of the most hard-working local business owners, entrepreneurs, and talented individuals you can find in this city — and they are hustling especially hard this holiday season. Check out their fantastic featured items and discounts and surprise someone on your list this holiday season with a local gift that can’t be found in a big-box store. And make sure to check out Detour Detroit’s guides to supporting Black-owned businesses, finding sustainable holiday gifts, the best gifts to eat and drink and some our favorite local online shops!
Take a stroll through the Keep Detroit Local Virtual Holiday Market:
DIOP
We sell ready to wear apparel inspired by Africa and its diaspora.
How to shop
Online
Recommended Gift
Our latest product is our bucket hat in our six most popular patterns.
Ferne Boutique
We sell contemporary women’s clothing and accessories. Everyday clothing, loungewear, business casual and more
How to shop
Online or in person at 6529 Woodward Ave in New Center. Wednesday-Friday 12-6 pm, Saturday 11-4, Sunday 12-4
Recommended Gift
Detroit City Love Gifts
Golden Rule Massage
Golden Rule provided therapeutic Massage + Bodywork services from licensed professionals. Nestled in West Village Detroit, Golden Rule hosts a cozy atmosphere just outside the hustle and bustle of downtown to unwind and relax the body and mind.
How to shop
Online. Massage therapy by appointment only, 8116 Kercheval
Recommended Gift
Our 90 Minute Ashiatsu Massage is our most popular service!
Gooseneck Coffee Co
We sell specialty grade coffee, mugs, and branded apparel
How to Shop
Online
Recommended Gift
Our house blend Flight, a medium roast coffee with tasting notes of almond butter and dark chocolate.
Inkcourage
We design and sell encouraging apparel and other products with positive words!
How to shop
Online or in person at Eastern Market on Sundays from Nov 29 – Dec 20.
Recommended Gift
We’ve partnered with local and women owned small businesses to create a custom encouraging gift box. Choose a candle, mug, bracelet and custom note to send to a loved one!
Kamajomi
We create hand drawn and hand wood burned pieces for the home.
How to Shop
Online
Recommended Gift
Our hand burned and hand painted (adult) ornaments!
Kombeat Candles
We create handmade candles.
How to shop
Online
Recommended Gift
Our winter collection candle!
Motor City Soap Company
We make handmade soaps and natural body care products.
How to Shop
Online or local pick up by appointment: 5203 Loraine St, Detroit, MI 48208
Recommended Gift
Our luxury spa set – includes three soaps, one whipped body butter and one sweet orange lip balm tin.
MuskOx
MuskOx is a Detroit-based men’s outdoor apparel brand created to provide quality, functional gear for everyday adventure that’s built to last. For every $100 purchase, MuskOx donates $10 toward wildlife conservation through the Alaska Wildlife Conservation Center.
How to shop
Online or at Twelve Oaks Mall in Novi from 10am – 9pm M-Sat & 10am – 7pm Sun
Recommended Gift
Our heavyweight flannels are a fan favorite. Constructed with double-brushed cotton, they deliver a timeless look that’s great for any situation!
Naturally Empowered
We sell wellness-inspired day planner/journal combo, hand-crafted sage bundles & other ritual tools.
How to Shop
Online
Recommended Gift
Our 2021 Empowered Life Planner can help you adjust your sails when you can’t change the direction of the wind!
Ourblackboyjoy
We sell Joyful clothing.
Pewabic Pottery
Ceramic art and tiles have been handcrafted at Pewabic Pottery in Detroit since 1903! Shop for tiles, vases, cups and mugs, ornaments, lamps, and ceramic art from over 50 artists from across North America! Pewabic is a nonprofit organization.
How to Shop
Online or at The Pewabic Store which at 10125 E. Jefferson Ave. in Detroit from 10am-5pm Mon – Sat and 12-4pm Sundays.
Recommended Gift
One of our most popular holiday gifts every year is our annual Snowflake Ornament trio.
Pietrzyk Pierogi
We have Polish Cuisine, Pierogi, Polish Merchandise.
How to shop
Online or local at 1429 Gratiot Ave Detroit MI 48207 Inside of Gratiot Central Market on Saturdays from 10am-4pm.
Recommended Gift
Our Pierogi of the Month Club. Every month for a year, receive 1 dozen frozen pierogi ranging from traditional to our newest creations.
PizzaPlex
We sell Pizza, Pizza Kits, Wine, cocktails to go, amaro, beer, gift certificates.
How to Shop
Online or at 4458 W. VERNOR HWY. DETROIT, MI 48209 Thursday, Friday & Saturday 4-9pm, Sunday noon-5pm
Recommended Gift
Pizza + Wine of the month club, 6 months of monthly hand chosen wine & ingredients to make 2 specialty pizzas (veg, vegan & GF available)
Ryan Southen Photography
Detroit based photographer and resident who enjoys capturing the beauty of the city.
Shy vs Bold
Shy vs Bold carries a range of unique clothing, jewelry and accessories from all over the world. We offer private and virtual shopping appointments as well as Curbside delivery.
How to Shop
Online or we have two locations: Fisher Building Detroit and 29286 Northwestern Highway, Southfield
Recommended Gift
We are the exclusive retailer of the Detroit Hair Clip and for the Christmas season we are also making custom gift baskets to order.
Tau Consulting Services
We provide Math Educational Consulting, Math Classes, Math Test Preparation and Math Tutoring.
The Aesthetic Method
We are a facial esthetics company that specializes in injectables (botox and fillers)! We empower people to do what makes them feel good! We do all our booking online and sell medical grade skincare and “Detroit Never Looked So Good” apparel.
How to Shop
Online
Recommended Gift
ZO Wrinkle and Texture Repair, “Detroit Never Looked So Good” Apparel, and The Aesthetic Method Gift Cards.
The Detroit Writing Room
We have gift certificates for a coaching session with a writing, photography or design coach! You can become a virtual member of The Detroit Writing Room. Or gift an upcoming writing workshop ticket or ticket to our virtual coffee tasting on Jan. 23!!
How to shop
Online
Recommended Gift
We launched a new 2021 Book Club Membership! Members get access to 12 top author talks every month next year, plus book discounts, signed copies and more!
Urbanum
Located in Detroit’s New Center, Urbanum is a curator of distinctly Detroit and city-driven design, with merchandise combining the familiarity of industry with the comfort of found objects.
How to Shop
Online or at 545 Woodward Avenue (Wednesday – Saturday Noon to 5:00 and Sunday, Noon to 4:00)
Recommended Gift
Bad Ideas notepads, White Lies lined notebook
Wheelhouse Detroit
Bicycle Retail, Service, Rentals, & Tours. Check out our assortment of US-made winter gear, bikes and accessories. We also offer Virtual Tours!
How to Shop
Online or at 1340 Atwater Street; By Appointment Only.
Recommended Gift
Gift Cards! Can be used towards a private tour in 2021 or towards any bicycle, bike accessory, or service. Or Gift Certificates for a rental or a spot on a public tour are available.
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